Bubba Group
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Blog Content Management Service Includes:
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Project Overview
Bubba Group is a growth-driven marketing agency for residential painters and kitchen remodelers. They came to me for content writing, and with my help, grew their customer base quickly. My role expanded to content management for up to 12 blogs at a time.
The blogs presented little challenges since they were all brand-new websites set up by other members of the Bubba Group team. I researched high-performing keywords for each specific business, including localized keywords, and created content calendars I followed, writing and publishing bi-weekly blogs for each of the 12 businesses.
Because of my blog content writing services, these local businesses experienced supercharged brand awareness and an increase in organic traffic by 150% on average, thanks to a strong start with SEO and content.
Client Testimonial
“Emily worked with me for a couple of years and was phenomenal at writing blogs! Highly recommended!”
Project Results
Below are the results from one of the residential painting companies I managed content for within my content management contract with Bubba Group.
Before:
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No Traffic (New Website)
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0 Ranking Keywords
After:
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143 Ranking Keywords
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150 Monthly Views (Average)
Content Management Project Execution
1. Content Strategy:
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Keyword Research
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Content Calendar Creation
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Content Planning & Briefing
2. Content Writing
Creating blog posts aligned to respective brand personas to engage the audiences and create leads for each business.
3. Blog Publishing:
Uploading content to CMS, sourcing images, and formatting content with heading tags, proper layout, and branding before scheduling or publishing.